Kruzr
Product Design and Growth | 2016 - 2017
A smart driving assistant for individuals and fleets. Being in the early team of just 5 people I wore multiple hats and led partnerships and growth along with product design
Key highlights
• Redesigned the app for a B2C launch of the product, see a small video walkthrough here
• Formed alliances with three leading insurance companies – SBI General Insurance, Tata AIG and Liberty Videocon, bringing in a revenue of $175K (approx.)
• These partnerships opened up a new user base of around 3.5 million
